Rethinking E-Commerce
Why We Created VELOX

The e-commerce space is saturated with platforms that are costly, rigid, and outdated. Standard solutions like SAP Commerce Cloud and Magento often lead to overwhelming license fees, endless customization, and painful maintenance cycles.

As engineers, we asked: "What if we could build a framework that gave more value for the same budget?

VELOX was born out of that desire. It is our answer to bloated, over-engineered platforms. Built to be lean, modular, and open-source, VELOX helps companies launch and scale e-commerce platforms without the baggage of legacy software.

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What is VELOX?

VELOX is a state-of-the-art, modular e-commerce foundation designed for companies who want flexibility, quality, and Swiss-grade reliability—without the bloated costs of legacy systems like SAP Commerce or Magento.

VELOX is built by Sly, an engineering-first agency that believes great digital shops don’t need to be expensive or painful.

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Common Pain Points and VELOX’s Solution

Pain Points

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VELOX Advantage

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High license costs

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VELOX is free and open source — no hidden fees
or lock-ins.

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Expensive updates & security patching

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Simplified modular architecture lowers the cost of upgrades.

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Over-customized, complex legacy systems

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Tailored solutions with clean, flexible codebase.

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Generic platforms that don’t fit unique needs

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Purpose-built for your use case, not a one-size-fits-all model.

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Bloated architecture & slow performance

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Cloud-native, high-performing design keeps things fast and scalable.

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VELOX at a Glance

  • Modular by Design

    Build only what you need. Each microservice is independent and interchangeable

    No License Fees

    Free and open source — your budget goes where it matters: product innovation.

    Greater flexibility

    Designed for quick and efficient adaptation without complexity overhead

    Secure by Architecture

    Modular and minimal means fewer vulnerabilities and fast patching

    Built for Engineers, Valued by Businesses

    Developed in-house at Sly to solve real client problems

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Is VELOX for you?

VELOX is built for:

Medium to large enterprises struggling with TCO (Total Cost of Ownership) and long timelines.
Engineering-first companies seeking modern architectures.
Marketing/e-commerce teams who want agility and faster deployment.
SMEs who want to scale without growing technical debt.

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Interested, But have questions?

Despite personally answering all your questions, we also offer custom quotes and free demos.

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If you're tired of paying license fees or struggling to scale your custom shop, VELOX is a smarter, more sustainable alternative.

René Hämmerli
Partner & Software Architect