Online Marketing

Sufi Mohamed

about me

I'm the resident SAFe® Scrum Master, and a LeSS Practitioner. I work with Sly to instil a culture of lean Agile thinkers, and to assist in the day-to-day operations of Sly. As a business analyst, I'm responsible to make sure that your needs are illustrated, and expressed in a way that sets the tone for ongoing collaboration. We work with you to simplify your requirements and to deliver them in a lean way for our engineers, and yours to develop.

I am also the Search Engine specialist, both in SEM and SEO. I work with clients to ensure that they deliver the impressions they want in the search, both SEO and SEM. I teach clients how to maximise their approach in both areas in order to get the benefits they deserve.

my latest posts
Ecommerce Trends

What Are Ecommerce Trends in 2026?

By

Sufi Mohamed

|

April 1, 2016

How will ecommerce technology develop in 2026? What role do composable architecture, microservices, data sovereignty and Agentic AI play? Find out here.

News

From Ownership to Dependency: The Risks of SaaS Solutions

By

Sufi Mohamed

|

March 25, 2022

The end of life of SAP Commerce On-Premise forces customers to migrate. What are viable ecommerce alternatives?

News

Structured Product Data (PIM) with myContent & VELOX

By

Sufi Mohamed

|

March 25, 2022

The article highlights how solutions like myContent enable businesses to manage complex product data at scale. This includes supporting accurate filtering, comparison, and search—essential for both B2B and feature-rich e-commerce environments. VELOX complements PIM systems by acting as an orchestration layer that integrates existing backend systems without duplicating their functionality.

News

Magento End of Life – How to Migrate Your E-Commerce

By

Sufi Mohamed

|

March 25, 2022

We support your migration from Magento to an alternative Ecommerce platform – or carry it out for you. Our Services for Ecommerce Migration.